Start with a
“what if?”
A question, a constraint, a weird reference, or a small problem worth solving.
Anurag / Independent creative practice
I makethe webweird.
Engineer by background. Experimenter by instinct.
I build unusual websites, make pixels move, and cut video until it feels right. Sometimes all three. Because apparently one tab wasn't enough.
Digital playground / 001Scroll a little. Stay a while ↓
Code ✳ Motion ✳ Experiments ✳ Make it move ✳ Break the default ✳Code ✳ Motion ✳ Experiments ✳ Make it move ✳ Break the default ✳Code ✳ Motion ✳ Experiments ✳ Make it move ✳ Break the default ✳Code ✳ Motion ✳ Experiments ✳ Make it move ✳ Break the default ✳
01 / The point of view
Not here
to blend in.
Useful is good. Memorable is better. The sweet spot is when both happen at once.
Different tools.
Same curiosity.
Always making.
Same curiosity.
Always making.
I like the point where logic meets feeling — where a website becomes an experience, a frame finds its rhythm, or a tiny experiment gets a little out of hand.
I'm Anurag: a software engineer who keeps wandering into creative territory. This is where I test ideas, share the messy middle, and turn the ones that work into things people can actually use.
02 / The playground
Proof of
curiosity.
These are self-initiated concepts and studies—not pretend client work. Tap one to see the idea behind it.
Swipe / drag to exploreSelf-initiated concepts · In progress
03 / Things I can make
Good ideas.
Good execution.
Three disciplines. One curious brain. Bring me a problem with a little room to play.
01Websites &
Websites &
interactive web
Expressive websites and digital experiences that have a point of view—and still do the job.
02Motion
Motion
graphics
Kinetic type, motion systems, and After Effects experiments that give ideas a pulse.
03Video
Video
editing
Rhythm, pacing, sound, and intentional cuts—because “just trim it a bit” is rarely the whole story.
04 / The process
Make it.
Break it.
Make it better.
I don't hide the messy middle. That's usually where the interesting part lives.
Start with a
Make a
little chaos.
Prototype, animate, edit, test, break something, and work out why it broke.
Show the
whole thing.
Polish the result, explain the decisions, and share what I'd do differently next time.
05 / Who's making this?
Hi, I'm
Anurag.
I'm a software engineer with a computer science background. I built websites years ago, then video editing and motion graphics pulled me further into the visual side of making things.
Brand That Guy brings those interests together: code, keyframes, cuts, and the occasional question that starts with “could this work?”
I'm building this in public—one experiment at a time. The work here will grow as I make it, and the process will be part of the portfolio.
06 / Your turn
Got a good
“what if?”
Need a website, a motion piece, or a video with a little more personality? Or have an idea that's not quite normal? I'm open to interesting collaborations.
Let's make something ↗